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Why Is My Website Not Secure?
Why Is My Website Not Secure? Published on May 6, 2023 Whenever you load up your website, you may see the “Not Secure” warning displayed on your browser. If you see it, that means your prospects do, too. They may think that your site will steal their personal data, or...
How to Create a Business Website – No Coding Needed
How to Create a Business Website – No Coding Needed Published on April 29, 2023 A strong online presence is non-negotiable for businesses nowadays, especially in Australia where competition is tough. It’s not enough to just have a website. You need a really good...
Why Is SEO Important for a Website?
Why Is SEO Important for a Website? Published on April 29, 2023 The term "SEO" is often thrown around as a buzzword in the world of digital marketing. While many business owners in Australia are aware of its significance, not everyone understands its true potential....
A Beginner’s Guide to Digital Marketing
A Beginner’s Guide to Digital Marketing Published on April 27, 2023 We’ve all witnessed the rapid growth and influence of digital media in our daily lives. Tweets go viral every day. Hundreds of blog posts are published every hour. A new TikTok star rises to fame...
How to Make Your Website SEO-Friendly
How to Make Your Website SEO-Friendly Published on April 26, 2023 The competition for attention is fiercer than ever. With millions of websites vying for attention, it’s no longer enough to simply have a website. You need a website that follows search engine...
What Is SEO in Digital Marketing? 2023 Guide
What Is SEO in Digital Marketing? 2023 Guide Picture your website as an exquisite dish in a fine dining restaurant, meticulously crafted by a renowned chef. To create this culinary masterpiece, you need the right blend of ingredients, skill, and presentation. In the...
Best Ecommerce Platforms For SEO (2023)
Best Ecommerce Platforms For SEO (2023) Generating sales is not easy. But that’s the harsh reality of running a small business – you constantly need prospects, conversions, and loyal customers rolling in. Whether you run a charming local café, a fashion boutique, or a...
Best AI Tools for Small Businesses
Best AI Tools for Small Businesses As a small business owner, we know you've got your hands (and schedule) full, juggling multiple roles and responsibilities every day. It’s not easy being your own salesperson, marketer, content manager, virtual assistant, account...
How to Build a Website in 8 Steps
How to Build a Website in 8 Steps If the thought of creating a website from scratch feels intimidating, especially with no prior experience, you've come to the right place. Whether you’re a small business owner, a tradie, or just a casual person who wants to establish...
ChatGPT – How you can use it for your business
How ChatGPT Can Grow Your Small Business Have you been receiving the same questions from your customers over and over again? Are you running out of words to say in your emails, pitches, and presentations? Or are you just straight-up overwhelmed by all the tasks...
7 Aspects You Need to Know About Technical SEO
2023 update: 7 Aspects You Need to Know About Technical SEO As a website owner, you know that Search Engine Optimization (SEO) is a key part of getting your site seen by as many people as possible. But what is technical SEO? And why is it so important? In this blog...
How to Optimise Site Structure for Search Engines
How to Optimise Site Structure for Search Engines Your site structure might not seem like a big deal at first glance, but it’s arguably one of the most crucial technical SEO basics that you need to focus on. A website shouldn’t be a random collection of blog posts and...
Why Email Reactivation Campaigns Are So Effective
Growing our mailing list takes up so much time – we create irresistible lead magnets, repurpose our content, encourage signs ups on different platforms. But while you’re spending so much marketing efforts on trying to pull in new customers, what about the radio-silent...
5 things every tradie should know about Apps and Automation
When you’re a tradesperson, a big chunk of your business mostly comes from phone calls. Many of these calls usually happen outside business hours or during the times when you're busy getting your hands dirty. When you’re a one-man team, you just can’t answer them all....
Google has rebranded their GMB for business to Google Business Profile. What is the impact to local business?
Google has announced that it’s renaming Google My Business to Google Business Profile, alongside a number of other changes within the local business management tool.What does this mean for you? To manage your listing, you can simply type your business name into Google...
What exactly is Google My Business?
Google My Business is a program created by Google to help local businesses establish their place of business. While it was originally intended for traditional brick-and-mortar stores that have physical locations in neighbourhoods even international companies often...
What is Reputation Management and how it impacts SEO
The way people discover, evaluate and trust Local Businesses has changed. 4 out of 5 consumers have reversed a purchase decision based on negative online reviews. Do you want to: Get found online: With search engines like Google, your business's reviews can be your...
4 Ways to Refresh Your Website for 2021
How to refresh your website in 2021 If your website has not been updated in the last year, it might be a good time to refresh it. A website refresh could be making some updates to your existing content or design, adding photos to a gallery, blog posts, or redesigning...
The importance of a digital Game Plan
Discover the tools available and how best to use them in order to build an online business and be assured of success with a specialized strategy session. Having a Game plan can not only save you money but put you on the track to profitability and growth. Hi, I’m...
Why website maintenance is key to a successful website
Just like any software, websites require maintenance to keeping the site working properly. Avoiding website maintenance is like not having regular oil changes on your vehicle. You wouldn’t drive your car very long if you didn’t look after its maintenance, would you?...
Mobile Friendly Websites increase sales
Mobile friendly websites can increase engagement and actually increase sales. Mobile friendly means the website is responsive. The website expands and contracts based on the screen you are viewing it from. The images, scripts, menus, and resolution automatically...
How to update opening hours on your Google business page
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