by Jill Brandon | 21 Aug, 2023 | Manifest Solutions
14 Leading and Lagging Marketing Goals In marketing, we often chase numbers as if they’re the Holy Grail. It’s a tantalising idea that some goals or metrics can give you the full picture, that there’s a secret formula waiting to be unlocked. But...
by Jill Brandon | 14 Aug, 2023 | Manifest Solutions
Why Humans (Not AI) Remain the Heart of Digital Marketing We live in a world that’s infatuated with machines. I mean, artificial intelligence (AI) is everywhere. It’s diagnosing diseases, driving cars, and probably even analysing how you like your toast in...
by Jill Brandon | 9 Aug, 2023 | Manifest Solutions
17 Ways to Leverage AI in Digital Marketing Digital marketing is full of shiny new toys. You’ve probably seen trends come and go all the time. There’s this little nagging voice in the back of your head that keeps saying, “This is too complex, it’s...
by Jill Brandon | 30 Jun, 2023 | Manifest Solutions
The World Wide Web of Woes: Only Two Problems That Really Matter Forget about your data security concerns for a moment, or even those pesky privacy invasions you’ve been trying to swat away like summer mosquitoes. Hold up on your worries about online scams,...
by Jill Brandon | 18 Jun, 2023 | Manifest Solutions
What Is a Digital Marketing Agency? Imagine trying to find your way in a bustling, foreign city without a guide. That’s what delving into digital marketing can feel like for many business owners. If you feel the same way, a digital marketing agency can be your...
by Ana | 17 Jun, 2023 | Manifest Solutions
What Is CRM? Definition + Business Benefits Think of every memorable conversation you’ve ever had. What made it so engaging? Likely, it was the feeling of being genuinely understood and valued by the person you were talking to – a sense that they knew what you...