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Best AI Tools for Small Businesses

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As a small business owner, we know you’ve got your hands (and schedule) full, juggling multiple roles and responsibilities every day. It’s not easy being your own salesperson, marketer, content manager, virtual assistant, account executive, bookkeeper, logistics head, and support team. 

But here’s the harsh truth: You can’t scale if you don’t delegate tasks.

It’s time to explore what artificial intelligence (AI) tools – some of them even offer free versions – can do for your business. See how much effort, money, and hours of sleep you can save with these platforms. And yes – we can vouch for all these AI tools because they are a part of our digital marketing toolkit at Manifest Website Design.

 

1) Best AI Tools for Writing and Search Engine Optimisation (SEO) Marketing

 

ChatGPT as Your Virtual Executive Assistant

 

As a website design agency owner in Australia, I know firsthand the challenges you face in managing your small business. The struggles of maintaining a steady cash flow, keeping up with the ever-changing digital landscape, and competing against larger corporations can be overwhelming. That’s why I highly recommend that you start using ChatGPT as your virtual executive assistant:

  • Sales: Gone are the days of spending countless hours crafting the perfect sales pitch. Whether it’s creating personalised email templates, product descriptions, or copy for social media ads, ChatGPT can effectively communicate your brand’s value proposition in the highly competitive Australian market.
  • SEO services: ChatGPT can identify location-specific keywords relevant to your target audience, helping you create content that resonates with your customers. For example, if you’re a tradie in the Southern Highlands, you can ask this AI tool what keywords you should be targeting in Bowral, Moss Vale, Mittagong, and so forth, to get more prospects.
  • Automation: Streamline your business operations by automating tasks with ChatGPT. From generating customer support responses to creating personalised thank-you payment messages, this tool allows you to provide a better customer experience.

Pro tip: While ChatGPT is a powerful and valuable tool, keep in mind that it should complement, not replace, your efforts. As a small business owner, your unique perspective and expertise are irreplaceable.

Pricing Features Drawbacks

Free plan: limited access to ChatGPT features

ChatGPT Plus: 20 USD/month for full access

  • Reduces workload of small business owners
  • Content generation (keyword research, SEO marketing, link building)
  • Sales support (lead generation, customer engagement, sales proposals)
  • Limited understanding of context and nuances in some situations
  • May not be suitable for highly specialised or technical tasks 

Prices are subject to change.

Grammarly for Writing Assistance

 

It’s no secret that a well-written and error-free text can make all the difference when trying to win over prospects. Adopting a tool like Grammarly in your workflow can significantly improve the quality of your written communication – whether it’s for emails, marketing materials, or website content. Grammarly helps you maintain a professional image, a nonnegotiable if you want to build trust and rapport with your clients.

Grammarly can also save you invaluable time by automating the proofreading process. This AI tool offers a built-in plagiarism checker which ensures that your content is original and won’t risk any potential legal issues.

 

Pricing Features Cons

Free Plan: basic grammar and spelling checks 

Premium Plan: AUD 29.95/month (billed monthly) or AUD 19.98/month (billed annually)

Business Plan: AUD 12.50/user/month (billed annually) 

  • Saves time on proofreading
  • Improves overall communication quality
  • Plagiarism detection
  • Premium features may be expensive for some users 
  • Not always perfect in understanding context and nuances 

Prices are subject to change.

Quillbot AI as a Paraphrasing Tool

 

Imagine this: You’ve got some content that needs a fresh twist, but you’re short on time (aren’t we all?). You just can’t figure out that word at the tip of your tongue nor can you think of a better way to rephrase a particular sentence. Just toss it into QuillBot AI, and watch the magic unfold.

This innovative AI tool effortlessly rewords your content while preserving its original meaning. Whether you’re looking to avoid plagiarism, updating your old blog posts, or simply want to make your content more engaging, Quillbot AI is your secret weapon.

 

Pricing Features Cons

Free Plan: limited features

Premium Plan: AUD 22.95/month (billed monthly) or AUD 14.95/month (billed annually)

Enterprise Plan: custom pricing 

  • Makes content more engaging and creative
  • Saves time by automating content generation tasks
  • Paraphrasing, rewriting, and summarising
  • Premium features may be expensive for some users 
  • May not always maintain the desired level of accuracy in paraphrasing

Prices are subject to change.

2) Dall-E 2 for Instant Custom Graphics

 

Have you been looking for a way to create eye-catching designs without breaking the bank or spending countless hours in a photo editing software? Dall-E 2, an AI-powered tool, is the answer to your prayers.

All you need to do is input a prompt, watch Dall-E 2 conjure up custom graphics, then leave your audience thinking you’ve got a professional designer hiding in your back pocket. Here’s an example of what Dall-E 2 was able to whip up when we used the prompt “photograph of an astronaut riding a horse”:

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 It’s amazing. I know.

Pricing Features Cons
15 free prompts per month
  • Saves time and money on design resources
  • Custom graphics based on textual descriptions 
  • Streamlines the content creation process
  • May not always generate graphics that perfectly match the desired concept

Prices are subject to change.

3) Jasper.AI for Brand Voice

 

As a small business owner, you know how important it is to be consistent. Your customers need to know exactly what they’re getting from you – may it be in the form of products, services, or content.

With Jasper AI‘s customisable settings, you can create content that aligns perfectly with your brand’s voice and style. Say goodbye to sounding like everyone else, and let this AI-powered copywriting tool help your brand stand out from the crowd.

 

Pricing Features Cons

Starter Plan: AUD 29/month (limited features, 20,000 characters per month)

Pro Plan: AUD 109/month 

Boss Mode: AUD 119/month 

Enterprise Plan: custom pricing

  • Customizable brand voice and style 
  • Templates for various content types (blog posts, social media, emails, etc.) 
  • Supports multiple languages
  • Premium plans may be expensive for some users 
  • May require manual editing for specific contexts or nuances

Prices are subject to change.

4) Manifest Solutions for Email Marketing and Client Relationship Management (CRM)

 

Customers are the lifeblood of any business. When you’re trying to nurture a lot of clients, things can get messy – and by messy, we mean an endless stream of notifications, wrong-sent messages here and there, as well as fragmented sales funnels.

This is where an AI-powered CRM platform comes in. You have all your contacts, messages, and customer sequences in a centralised location. It’s like having your very own sales growth engine.

 

Pricing Features Cons
Inquire for custom pricing
  • Marketing automation (email, SMS, etc.)
  • Funnel builder and two-way communication (email, SMS, chat) 
  • Reporting and analytics 
  • May be expensive for some small businesses 
  • Steeper learning curve compared to basic CRM solutions

Experience AI-Powered Website Design Services in Australia

 

With AI tools at your side, you can work smarter, not harder. Just keep in mind that you need to learn how to balance AI assistance and your personal touch so that you get the best of both worlds. AI tools handle administrative tasks, while you focus on fostering genuine relationships with your audience.

Now that we’ve explored the ins and outs of these top-notch AI tools, it’s time to bring it all together with a stunning website that captures your brand’s essence. Here at Manifest Website Design, we’ve got you covered – from branding, content creation, web development, website care plans, SEO marketing services, lead generation, and everything in between.

Let us know what you need help with.