Why Humans (Not AI) Remain the Heart of Digital Marketing We live in a world that’s infatuated with machines. I mean, artificial intelligence (AI) is everywhere. It’s diagnosing diseases, driving cars, and probably even analysing how you like your toast in...
Threads: The Next Big Thing in Marketing? Digital marketing always has this “next big thing” moment. One minute, everyone’s raving about a new algorithm update – the next, it’s some groundbreaking app promising to make your brand the next big thing. Then comes...
17 Ways to Leverage AI in Digital Marketing Digital marketing is full of shiny new toys. You’ve probably seen trends come and go all the time. There’s this little nagging voice in the back of your head that keeps saying, “This is too complex, it’s...
7 SEO Tips to Get Your Website to the Top of Google Search In the immortal words of the AC/DC band, it’s a long way to the top if you want to rock and roll. The same goes for your website ranking on Google. Trying to secure that top spot on search results can...
The SEO Advantage of Small Businesses When the topic of Search Engine Optimisation or SEO gets tossed around, you, as a small business owner, might be tempted to shrug it off. Perhaps you’ve questioned its effectiveness. After all, it might just be another...