What exactly is Google My Business?

Google My Business is a program created by Google to help local businesses establish their place of business. While it was originally intended for  traditional brick-and-mortar stores that have physical locations in neighbourhoods even international companies often will register themselves on “Google My Business.”

In the search engine optimization world, it’s called a citation.  A citation is a listing of your website and business on a directory, it allows you to put all your business information needed such as website, hours, location etc. People can review you on these platforms, which in turn improves the listing’s ranking.

The process of building citations and getting them ranked on Google is all about providing accurate information for potential customers who are looking to buy your product or service online!

Google My Business is a great tool for any business that has physical locations, as it can help them find their location and even make the most of social media marketing.

If you need help hooking up to Google My Business, just let us know. Email us at jill@manifestwebsitedesign.com.au We are happy to help.

Google My Business is an essential and very affordable marketing tool. It can help you gain new customers for your business, as well as provide authority.

JILLIAN BRANDON
About the Author

Jillian brings more than 30 years of experience across technology, programming, and digital marketing. With a Bachelor of Science majoring in Computer Science, she began her career working with major organisations including the Australian Stock Exchange, Merrill Lynch, Fujitsu, and Liquid Air in the UK. These roles gave her a strong technical foundation and a deep understanding of how business systems, data, and user experience intersect to drive performance.

Today, Jillian applies that expertise to help businesses thrive in the digital era. As the founder of Manifest Website Design and its specialist brands Trade Up Digital and Rank for Care, she’s at the forefront of SEO and AI development , building smart, scalable systems that improve visibility, efficiency, and results. Her passion lies in using AI-powered tools and automation to help service-based businesses grow faster, work smarter, and stay ahead in an evolving online landscape

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