Why There’s No Shame in Being Called an SEO Specialist Let me tell you a secret. I used to be embarrassed to tell people that I do SEO. Back then, SEO had a reputation that was somewhat tarnished by black hat tactics, like keyword stuffing, hidden text, link farming,...
Why Humans (Not AI) Remain the Heart of Digital Marketing We live in a world that’s infatuated with machines. I mean, artificial intelligence (AI) is everywhere. It’s diagnosing diseases, driving cars, and probably even analysing how you like your toast in...
Threads: The Next Big Thing in Marketing? Digital marketing always has this “next big thing” moment. One minute, everyone’s raving about a new algorithm update – the next, it’s some groundbreaking app promising to make your brand the next big thing. Then comes...
The Expert’s Guide to Outsourcing Web Design As a business owner, you already have so much on your plate – from managing operations and overseeing marketing strategies to interacting with clients and leading your team. Balancing all these tasks while trying to design...
The Ultimate Guide to Starting a Web Design Agency Being the CEO of a website design agency is one of the best jobs in the world. You stand at the intersection of where creativity meets business. On paper, you couldn’t ask for a job description that’s any more fun –...